The right online strategy can connect you with thousands of potential customers within minutes. Ready for the encore?

The early days of the Web were all about “let’s build it and wait for them to come home”. Today it’s about drawing new customers to the online experience. But with the dynamics of online behavior varying across segments in the audience, the same campaign would need to be tailored differently.

Viral Marketing

Pique their Interest

At a next-to-nothing budget share of marketing spend, viral campaigns are a great way to spread your message – and deliver a unique brand experience. iridiumInteractive delivers smart and endearing viral solutions to augment your offline media messaging.

Online PR

Be in the news

You would need to target different groups of stakeholders – investors, customers, partners etc. iridiumInteractive helps you run the walk and talk the talk at appropriate forums – and build the needed buzz well. The posting of the messages & virals onto articles sites, forums, industry bodies and newsgroups would be managed scientifically by our experienced crew, adept at managing online PR.

Display Advertisement

New Weapons in your Armor

Use creativity to drive traffic to your site. Our creative teams and media experts work together to develop winning campaigns - from banner ads, page takeovers and rich media experiences, to negotiating partnerships, sponsorships and other innovative approaches to digital media.

Social Media Campaigns

Shape perception

iridiumInteractive helps clients execute social programs that are authentic, and embrace the social networks that exist around their brands. We build campaigns with specific objectives of accessing and changing perceptions of misinformed or biased customers.

Search Marketing

Winning over the Crawlers

Need to optimize press releases, images, videos or other assets and improve your rankings on search engines we can help. From managing pay-per-click, paid inclusion and feed management programs, to integrating natural and paid campaigns – iridiumInteractive does them all.